My name is Alanna, a graphic designer and art director based in Wales,
working across print, digital, branding and photography.
Approach
My experience includes shaping visual identities for lifestyle, architecture and fashion brands in the UK, Sweden and Canada, alongside my own independent creative practice. I'm drawn to work with a strong sense of story, place and purpose, and enjoy moving between conceptual thinking and the practical process of bringing an idea into the world.
Paper Fig
The name given to my independent creative practice that has grown alongside me as a designer. It has been a space to work with clients, develop personal projects and follow ideas simply because they are worth exploring. While the practice continues to evolve, it remains an important part of how I learn, experiment and understand where my work is heading.
Experience
Yamamoto Architecture
Graphic Designer / Marketing
Vancouver, Canada
Paper Fig
Independent Creative Practice
Wales / Canada / Sweden
The Simple Folk
Graphic Designer / Image Retoucher
Pembrokeshire, Wales
MNO
Graphic Designer
Stockholm, Sweden
Creative Research
The Language of the Land
Land Art Collective
2026–Present